One missed call: http://www.youtube.com/watch?v=I1F7hJNsi5M
Camera shots/angles:
The focus and zoom on the mobile phone puts emphasis on the object, showing it to be a key part of the film. The close up shots focus on the facial expressions of the characters portraying fear. The zooming out on certain scenes and allowing the camera to capture every character in the shot makes them seem vulnerable. Throughout the trailer, there is use of jump shots from one character to another which allows the audience to see all of the main characters in the film. The use of jump cuts also make the film seem more scary as the are fast paced.
Sound:
The ringtone is the first thing that can be heard in the trailer
which is effective because it is also the focus point of the film. The music used throughout the trailer is daunting and s
uggestive which gives viewers a feeling of suspense. There are edited sounds of phonecalls throughout the trailer which constantly link it to the concept of the film. The non diegetic sound used as the jump cuts are being used at the end of the trailer are in sync with the camera shots.
Editing:
To start the trailer off, there is an edited sequence of a phone being dialled and this is used at several points throughout the trailer. This bases the film around technology and the use of mobile phones is clearly the main focus of the film itself. The use of negative effect is put on certain images in the film which gives them a supernatural feel.
Mise en scene:
Most of the scenes used throughout the trailer are shot at night and the dark atmosphere is linked with the genre of horror. Mobile phones are used in the majority of the sce
nes. The use if supernatural characters and happenings are shown to the audience making the film scary. The characters are all young americans living in a city.
The name of the film itself is not shown until the end of the trailer which is intriguing to the audience as they will want to know the name of the film after seeing the content. The name of the people starring in the film is not shown in the trailer which is also a technique to attract viewers as they will have to watch the film to find out. The trailer establishes the storyline at the beginning by getting the ringing phone in and the woman saying “that’s not my ringtone” showing that this is central to the film. There are scary parts shown involving creatures that do not appear to be human and scenes with blood and abnormal occurances. The music sounds very suspicious and the ringtone that is used is the focus point of the film. It is chilling to scare the viewer. There is no voiceover used throughout the trailer, instead the information is presented visually using a font that looks like texting which has an intertextual reference to the phone used in the film itself. The speed of the trailer gradually increases to give the idea of panic. The content within the trailer allows the audience to see what is in the film in a quick slot of one and a half minutes. This will grab the attention of the viewer and intrigue them to see the film itself. The only real information given literally throughout the trailer is the name of the film and the date it is released. This is shown at the very end of the trailer to make the person watching it wanting to see more and the outcome of the situations that they have seen. This particular trailer would be aimed at a teenage audience and also younger adults who are interested in the horror genre. This is clear because the characters are of a similar age and would be interesting to this age group.
Scream trailer: http://www.youtube.com/watch?v=NdyugHTKPuc
Camera shots/angles:
Sequence opens with a shot of a ringing telephone and we see a typical teenage girl answering it, she appears innocent and bubbly with blonde hair. The voice on the other end of the phone is a male and it appears to be quite deceiving and scary. Mid shots are used quite frequently to give the audience a good look at the main characters and how they appear. The tracking shot used to follow the blonde girl through the living room is effective because it allows the audience to follow her as the villain does. The camera zooms in on the girls facial expression as she learns that she is being watched. Jump shots are used to show all the characters and certain key scenes of violence. However they are only seen for a second which makes the audience want to see more. The action matches with the dialogue and the camera shots are quick and tense which create suspense.
Sound:
The sound is mainly non diegetic and has been created for purposes of suspense. The ringing phone at the opening of the trailer immediately creates a feeling of uncertainty because the audience are curious and questioning who is phoning. Non diegetic sound is then used the whole way through the trailer. High pitched sounds and fast paced music makes each scene of the trailer more tense and it puts across fear to the viewer. The music plays in the background as the characters speak. Being able to hear what is being said and then combining that with the music playing is a good way of making scenes stand out more and grab the attention.
Editing:
The title of the film company is shown on the screen as we can still hear the characters talking in the background which makes the audience feel as though they are close to the victim and they are unaware of other peoples presence. We can see the camera shot of the house that the victim is in and we can still hear her talking on the phone which makes it clear that she is unaware of the killer being so nearby. Through each of the jump cuts which show the scenes of action, there are bright flashes of light which last a split second and are eye grabbing to the audience.
Mise en scene:
The film is obviously set in America because of the characters and the city. The houses where the attacks take place are quite secluded and away from others which suggest that the areas are likely to be target to murderers. All the characters are young teenagers which also make them seem more vulnerable. Many of the scenes that we see during the trailer are set in a high school, showing to the audience that the characters involved are typical American students.
The name of the film is shown at the end of the trailer because it relates to everything else said before in the voiceover. We are only told the name of the director of the film so that the actors are left undiscovered until the film is seen. The trailer allows us to see the killer and the characters who are threatened by him. We also see the setting of the film which is based around an american high school and the pupils that attend. The music at the beginning has a lot of suspense while she is on the phone which shows that something bad is going to happen. The music that is heard as the action is occuring is fast paced and gives a sense of fear and desperation to escape. The voice over used is effective as the voice is quite deep and mysterious and he asks retorical questions which grab the attention and interest of the viewer. The trailer is slow paced at the start as we establish what is happening but as the act
ion begins and the killing starts the music gets faster and the trailer speeds up immensely. We can see the release date of the film, the name of the film and director at the end which attracts interest from the audience who would be among the age group of 15-25 as the characters in the film are teenagers but the violent content is quite graphic.
Drag me to hell: http://www.youtube.com/watch?v=BUZTybLlWKI
Camera shots/ angles:
Mid shots are used to open the trailer and we can see the main character straight away. This is a way for the audience to establish what she looks like and create an opinion of her from first impression. Over the shoulder shots are used when characters are talking to eachother , allowing the audience to get another perception of the character. The main character can be seen as trying to be quite strong and collected but the zoom of the camera on her facial expression shows that she is quite insecure and vulnerable. Close up shots focusing on the eyes of each character emphasize the fear factor of the film. The jump cuts between each shot shows the main content of the film to be full of moments of suspense.
Sound:
The calm and tranquil music at the beginning of the clip are used to set the scene and give the audience a chance to establish where the story is set and who is involved. The music changes tone as soon as we see the old woman. This leads us to believe that she is evil. Silence is used to create suspense and leaves the audience awaiting something bad to happen. Fast pace music that builds up suspense and the dynamics get louder and more terrifying.
Editing:
In the car park scene, the woman picks up a button from the victims clothing and holds it in the air and the zoom shot is in slow motion. This puts emphasis on the event that is occuring at this point, which is the curse being put on the woman.When the fly enters the womans mouth as she sleeps, the emphasis on her reaction is made more dramatic as the shot is in slow motion the the camera quickly snaps into a mid shot of her quickly gasping and sitting up in bed. The woman then lays back down and the woman is laying next to her. Obviously an edited character who has been made to seem more scary and terrifying as the enemy. The shadows of hands coming to get the woman add to the supernatural appeal of the film.
Mise en scence:
The office setting shows the audience that the main character is a business woman who is young and trying to make the most of her life. Her vulnerability is shown through the scenes that are shot in her home and with her partner. The fact that she drives a car and has her own place to live shows that she is financially stable.
The title of the film is not revealed until the very end if the trailer which is effective because the content of the sequence is very dramatic and builds suspense for the audience who will be awaiting the name of the film. The name of the actors remains unknown to the audience so that they have to see the film to find out. The trailer mainly shows the scariest parts of the film and the parts that make the audience jump. The very start of the trailer shows the main character and her profession which sets the story. The music is quite slow paced at the beginning but as we see the villain of the film and how she begins to get her revenge, it changes to very loud and fast paced to have a dramatic effect. This trailer is selling the film by showing the most dramatic parts which make it more scary in an obvious way rather than a disturbing way. The speed of the trailer increases as it goes on. The beginning establishes the setting and a slow pace is used here but as the scenes begin to get scarier, the pace gets very fast. We are given information throughout the sequence of previous films from the production company. This is shown at the beginning and as the action is happening. The trailer would be aimed at a younger audience of 15-25 year olds as the content is full of suspense and is quite gory and graphic.
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