Actors: After we decided on our story line we needed to consider people that could act in our trailer. Based on the audience research we did, we discovered that our target audience prefer horror trailers/films with only one victim and one villain and therefore we didn't need a great number of actors. Also, we didn't want the villain to be seen as it creates suspense and mystery so we only needed one actor. After watching previous existing horror trailers, it became clear that most victims are young women as they're more vulnerable, therefore we felt that this would be effective in our trailer. In the end one of us decided to be part of the production while the other filmed.
Locations: We decided to film in an isolated location where we had a lot of space and privacy to experiment with different camera shots. The woods that we filmed in created suspense and we deliberately shot the trailer in a place where no one else was at the time to represent her vulnerability. We also filmed in a corridor in our college as it was accessible and there was no one around. We needed to stick posters on either side of the wall and using the shot that we did, we were able to capture this well. It was easy accessing the locations we needed to film in because we didn't need permission to use them.
Costumes & Props: We didn't need to create or buy any special costumes for the actor to wear as we wanted the trailer to look realistic as the story line is realistic, and therefore we used ordinary clothes that a normal teenage girl would wear. The only prop we used was the poster of the main character, which we decided to stick on the walls of the corridor in our college. This prop shows that the villain is familiar with his victim as it'll appear as though he stuck the posters in a place where he knew she will see them.
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